Trustpilot reviews to Google Sheets

Trustpilot volume tracks order volume. That makes a live sheet of your Trustpilot reviews an operations instrument, not a reputation report: one row per review, newest at the top, kept in sync every thirty minutes.

  • Set up in under five minutes
  • No demo required
Ashcroft Home · Trustpilot reviews Synced 6 min ago
Row A E H J
1 Review IDOverallScoreReview Date
2 tp_8f31c2 Sofa cover fabric is heavier than the photos suggest and it fits our two seater exactly. 5 2026-09-07 14:12
3 tp_7d0a91 Courier left the parcel on the step in heavy rain, the cushions were soaked, I have asked for a refund. 1 2026-09-07 11:48
4 tp_4b6e5c Die Lampe war zwei Tage nach der Bestellung da und war gut verpackt. 5 2026-09-07 09:31
5 tp_2c9f84 Rug is the exact colour shown on the site. The return label was not in the box. 4 2026-09-06 18:07
6 tp_e05a17 Le colis est arrivé neuf jours après la date annoncée, sans aucun message. 2 2026-09-06 15:22
7 tp_9a3d60 The mirror arrived cracked and they posted a replacement the same day without an argument. 5 2026-09-05 20:44
Reviews Pivot

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    Sushi Restaurant Chain

A sync, not an export somebody runs on Mondays

Trustpilot Business exports your reviews when someone remembers to press the button. Reviewflowz creates the spreadsheet in your Google Drive and writes it every thirty minutes: new reviews at the top, edited reviews updating their own row, keyed on the review ID so nothing lands twice. Connect your Trustpilot Business API and the profile is checked every fifteen minutes. Reviewflowz can access only that one file.

Trustpilot Business export

service-reviews-2026-08-01-to-2026-08-31.csv

product-reviews-2026-08-01-to-2026-08-31.csv

A date range dialog, two files, and somebody who has to remember.

Ashcroft Home · Trustpilot reviews every 30 minutes
  1. 10:02

    4 new rows inserted at row 2

    Newest Trustpilot review first

  2. 10:32

    Row 47 updated in place

    Reviewer edited their review, 2 stars to 4

  3. 11:02

    Nothing changed

    No write to the sheet

  4. 11:32

    1 new row inserted at row 2

    Keyed on Review ID, so nothing lands twice

The newest Trustpilot review is always row 2.

Put the month’s reviews beside the month’s orders

Trustpilot invites customers after each order, so review count follows order count. Paste the month’s orders into a column and one formula gives reviews per hundred orders and the share at one or two stars. When that share climbs from six percent to fourteen while volume barely moves, something broke at the courier or in the warehouse. The full history gives you the baseline.

Ashcroft Home
Google Sheets · synced by Reviewflowz
Trustpilot reviews
E6 =COUNTIFS(Reviews!$H:$H,"<=2",Reviews!$J:$J,">="&A6,Reviews!$J:$J,"<"&A7)/B6
Row A B C D E
1 Month Reviews Orders Per 100 orders 1 to 2 star
2 Apr 2026 214 7,180 2.98 6%
3 May 2026 232 7,640 3.04 5%
4 Jun 2026 208 7,020 2.96 6%
5 Jul 2026 241 8,110 2.97 7%
6 Aug 2026 236 7,890 2.99 14%
7 Sep 2026 to 7 Sep 61 2,040 2.99 13%

Column C is the one you paste in. Reviewflowz does not sync order counts.

Reviews Pivot

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Your review history imports the moment you connect, so there is something to reply to from the first minute.

The recurring complaint stops being an anecdote

The full review text sits in column E and its date in column J, so one COUNTIFS counts every review that mentioned a refund this month. Nineteen in August against four or five in every month before is a finding, with the rows underneath it. Reviewflowz also fills a Tags column by meaning, so a French review about the livraison lands beside one about delivery.

Ashcroft Home
Refund mentions per month · Trustpilot reviews
B2 =COUNTIFS(Reviews!$E:$E,"*refund*",Reviews!$J:$J,">="&A2,Reviews!$J:$J,"<"&A3)
B C D E F G 2 Apr 5 May 4 Jun 5 Jul 6 Aug 19 Sep 11
Reviews Column Z · written by Reviewflowz
Row E Z
1 Overall Tags
2 La livraison a pris neuf jours et personne n'a répondu à mes messages. Delivery
3 Courier left the parcel in the rain and it took a week to get a refund. Delivery Refund

For people who will never log in to anything

The warehouse lead needs the number every Monday and finance needs it at month end. Neither will open a review tool. Share the sheet as a viewer and they see live rows, pivots and charts on a phone, with no Reviewflowz login. A protected range warns anyone typing over the synced rows, and Looker Studio can read the same file.

Ashcroft Home · Trustpilot reviews
Written by Reviewflowz every 30 minutes
People with access
Priya Nandakumar (you)
priya@ashcrofthome.com
Editor
owns the formulas
Warehouse operations
ops@ashcrofthome.com
Viewer
Marc Delacroix
finance@ashcrofthome.com
Viewer
Leadership
leads@ashcrofthome.com
Viewer
Restricted
Only people added here can open the file

Protected range: the next sync replaces edits to the Reviews tab.

Nobody on this list needs a Reviewflowz login to read the file.

FAQs

Is this a one-off export or a live sync?

A live sync. Reviewflowz creates the spreadsheet in your Google Drive and writes it every thirty minutes: new Trustpilot reviews are inserted at the top, newest first, and an edited review updates its own row. Nobody re-runs anything.

Does the first sync include our Trustpilot history?

Yes, on a paid plan. Once the sync is on, Reviewflowz offers to seed the spreadsheet with your past reviews, and keeps it current from there. A Trustpilot profile added by its URL carries its most recent 200 reviews; connect your Trustpilot Business API and the seed brings the full history. On the free trial the past-review seed is locked, so a trial sheet fills from new reviews only.

Which columns land in the sheet?

A fixed header, the same on every sync: Review ID in column A, then profile name, platform, title, the full review text, score, link, review date, language, reviewer name, tags, and Trustpilot's own review ID. The header also carries columns only other platforms fill, pros and cons, reviewer company, app version, and those stay empty on a Trustpilot row. Your replies to reviews are not in the sheet.

Can I choose which Trustpilot reviews go in?

Yes. Each sync covers the profiles you pick, and you can restrict it by score (at or below two stars, for example) and to reviews that have text. Rating and text are the only filters for Trustpilot profiles; there is no keyword filter on the sync itself.

Can Reviewflowz see the rest of my Google Drive?

No. The Google permission it asks for covers files it created itself, which is the one spreadsheet. It cannot list, read or change anything else in your Drive.

Do I need a demo to get started?

No. You add your Trustpilot profile, pick Google Sheets as the destination and connect your Google account yourself, in under five minutes. 14 day free trial, no credit card.

Put Trustpilot reviews where the operations team already looks

Set up in under five minutes. No demo required.