Tripadvisor reviews to Looker Studio
Tripadvisor ranks a property inside its destination on recency, rating and volume together, and the profile page shows you one of the three. Reviewflowz syncs your Tripadvisor reviews into a Google Sheet in your own Drive every thirty minutes. Looker Studio reads that sheet natively, and the report shares with a link, so the general manager who will never hold a BI licence still opens the number on a phone.
- Set up in under five minutes
- No demo required
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A sync, not an export somebody runs on Mondays
Reviewflowz creates a spreadsheet in your own Google Drive and writes your Tripadvisor reviews into it every thirty minutes, newest first, with an edited review updating its own row. Looker Studio reads a Google Sheet as a first-class data source, so the report is live from the first row. Seed past reviews on a paid plan. The Google permission reaches only that one file.
Re-checked about every two hours. Each listing's published average and review count are recorded once a day, so a rating history exists whether or not anyone was watching.
- New reviews inserted at the top, newest first
- An edited review updates its own row
- Keyed on the review ID in column A, so nothing lands twice
Point a report at the file and the header row becomes the field list, live on rows Reviewflowz had already written.
The Google permission Reviewflowz asks for reaches the one file it created and nothing else in your Drive.
A link, not a seat
The general manager is on site, the regional is in a car and the owner is somewhere else. None of them will get a BI licence to read one number a week. A Looker Studio report shares like any Google file, by link or email, opens on a phone and needs no Reviewflowz login. Build one page per property and a group page for the owner.
Pages
Nobody in this list has a Reviewflowz login, and the link is all any of them needs.
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Your review history imports the moment you connect, so there is something to reply to from the first minute.
Track recency and volume, not just the average
Your place in a destination moves on how recent, how good and how many your Tripadvisor reviews are. The profile shows the average, the slowest of the three. Score and Review Date are sheet columns, so a ninety-day rolling average and count are arithmetic in Looker Studio. Harbourgate Lock took 71 reviews this summer against 94 last summer: volume fell first and further.
Rating by language, from what guests actually wrote
Language is a column on every row, the closest thing Tripadvisor data has to a source market. Reviewflowz stores the original text, not Tripadvisor’s machine translation. Harbourgate Quay took 148 reviews this summer at 4.4 overall, and the 16 written in Dutch averaged 3.8. That is few enough rows to read in an afternoon, and a gap wide enough to act on.
The language a guest writes in is the closest thing Tripadvisor reviews give you to a source market.
“De kamer keek uit op de laadplek en om zes uur begon het lossen. Drie nachten nauwelijks geslapen.”
Joost V. · Harbourgate Quay · 12 Aug 2026
FAQs
Does Reviewflowz have a Looker Studio connector?
No, and Looker Studio has no OData connector either, so we will not sell you one. The path is the Google Sheets sync: Reviewflowz writes your Tripadvisor reviews into a spreadsheet in your own Drive every thirty minutes, and Looker Studio reads a Google Sheet as a first-class data source. It is a live sync rather than an export, and both ends are Google.
Which Tripadvisor fields land in Looker Studio?
Profile name, review title, the full review text, score, link, review date, language, reviewer name, your tags, and both review IDs. The header is fixed at 28 columns and carries some that only other platforms fill, such as pros and cons and reviewer company; those stay empty on a Tripadvisor row. Trip type, date of stay, subratings and your management responses are not columns in the sheet.
Is this a one-off export or a live sync?
A live sync. Reviewflowz creates the spreadsheet in your Google Drive and writes it every thirty minutes: new Tripadvisor reviews are inserted at the top, newest first, and an edited review updates its own row rather than landing again. Your listings themselves are re-checked about every two hours. Nobody re-runs anything.
Does the first sync include our Tripadvisor history?
Yes, on a paid plan. Once the sync is on, Reviewflowz offers to seed the spreadsheet with your past Tripadvisor reviews, and keeps it current from there, so a report has a baseline on day one. On the free trial that seed is locked and a trial sheet fills from new reviews only.
How do I handle several properties?
Put every listing on one sync and the sheet carries the whole group, with the property named on each row, which is what the property filter in Looker Studio reads. You can also point a sync at a location and it picks up every listing there. If you want a narrower report, a second sync gets its own spreadsheet, and each sync can be restricted by score, at or below two stars for example, and to reviews that have text.
Do the reviews arrive in English or in the guest's language?
In the guest's language. Tripadvisor machine-translates recent reviews into whatever language is requested; Reviewflowz asks for the original and stores that, then tags the row with the language it was written in. So a chart of rating by language is built on what guests actually wrote.
Can Reviewflowz see the rest of my Google Drive?
No. The Google permission it asks for covers files it created itself, which is the one spreadsheet. It cannot list, read or change anything else in your Drive.
Do I need a demo to get started?
No. You add your Tripadvisor listing, pick Google Sheets as the destination and connect your Google account yourself, in under five minutes. 14 day free trial, no credit card.
Give every property manager the Tripadvisor number, on a link
Set up in under five minutes. No demo required.