Top 10 Birdeye Alternatives

To their credit, Birdeye pretty much created the review management software category back in 2012.

And the solution works great. The overall UX is decent, and for basic requirements, it really gets the job done.

But if we’re being honest, it kind of feels like they’ve been surfing that wave a little too long. The price point has become unreasonable given the feature set, and they seem to be over-compensating with aggressive – some might say predatory – sales practices. 

I broke down this piece into two main sections

• Why look for a birdeye alternative at all
• The 10 birdeye alternatives worth considering

I’m Axel, the founder here at reviewflowz, which can be considered a birdeye competitor.

Realistically, people come to us because they don’t need half the stuff birdeye offers, and just need something to do better with customer reviews. If that sounds like you, consider starting a 14 day free trial! 

When should you consider a birdeye alternative?

When I first started writing this post, I went through their reviews, and tried to have AI analyse them and figure out what’s wrong with the software. 

It did come up with a few shortcomings, and a few underwhelmed users. But in hindsight, I don’t think anything is inherently wrong with the software itself. 

If you’re looking for an all-in-one SMB marketing solution, Birdeye really makes sense. They’ve built an insane amount of features, ranging from social media management, to complex CX analysis. 

But there definitely seems to be a problem with the human component.

And look, to be fair, it’s hard not to fall in those traps. They’re a pretty big company now. They raised 60 million dollars in their last funding round in 2022, and everyone at birdeye needs to show EBIDTA growth to keep their jobs and birdeye investors happy.

At this point, shipping any feature or update is an incredibly painful challenge, and they’ve added so many features and upsell processes that it feels like everyone at the company is a sales rep. So you just slap “AI” and “Agentic” on your homepage, and outsource customer support and upsells to offshore offices in India.

Long story short, if you’re currently a happy birdeye client, there’s no real reason to look for a different solution. You know the software, you know what it does, and you’ve figured out how to make their pricing work for you. Realistically, I wouldn’t expect any breakthrough AI updates any time soon though.

And if you’re not a birdeye client yet, it might be worth knowing a few things before you commit to a yearly contract with a 30 day cancellation notice period. 

Contract and billing issues

If you sift through their customer reviews on Trustpilot, Capterra, G2, and Google, you’ll probably see that the most common issues are around their sales process.

Juan-Paul Gulliver reports in this review that he missed the 30 day cancellation notice period by a week, and that birdeye charged him $7000 for it. Which certainly feels a little over the top.

Helen Fraser, out of Australia, also warns that their access was restricted a month earlier than she had thought, which meant that she almost lost access to lots of valuable data. 

In general, it certainly feels like yet another un-necessary fight you have to put up with as a business owner. The archaic business practices and lack of empathy displayed are very strong turn-offs for me, but if you have reasonable expectations and are used to staying on top of every one of your subscriptions, this shouldn’t really cause you trouble.

Offshore support and difficult communication

A few customers also mention that their support is for the most part based out of India, which makes the time-zone difference with some areas in the US unmanageable. 

Some people mention difficult communication with their support team, and calls that seem to be more about upselling you some extra “AI” features rather than solving your problems or helping with onboarding. 

For example, Isabella mentions that she had trouble with the integration with her booking system, and that after 5 zoom calls, the communication ended up breaking down entirely, to the point where she was trying to get a refund for 4 months. 

Now of course, it’s easy to find anecdotal evidence of things going wrong, but sifting through reviews, the difficult communication with the support team is certainly a theme that comes back quite often. 

Bugs and unreliable integrations

Samantha mentions in her Capterra review that some of her clients’ integrations would break for months at a time and she wouldn’t be notified about it.

Matt also mentions that he ran into many issues with the platform’s stability which hurt the relationship he has with his clients. 

In general, it shouldn’t be very surprising that 15 year old software that reached this scale would have stability issues, but companies at that stage are faced with a choice : feature-freeze and consolidate, or keep scaling the feature scope. 

It appears that Birdeye went with the second option. If you’re looking for all-in-one small business marketing software, that’s great news. If you’re looking for something to help with review management, it’s probably pretty bad news. 

Top 10 Alternatives to Birdeye

#1 Reviewflowz 

I might be biased (I’m the founder of Reviewflowz) but I think we’re a really solid alternative to Birdeye for most people considering Birdeye. 

Reviewflowz is about review management, and about review management only. 

We don’t support social media (and won’t). 

We don’t support listings management (and won’t).

In general, if it’s not about reviews, we don’t support it, and won’t.

As far as reviews go however, we do everything birdeye does, and more. 

And as it turns out, that's what most people using birdeye actually need it for.

Reviewflowz is 3 years old, so it’s basically AI native. 

Meaning sentiment analysis doesn’t rely on some obscure language models from the 2015s, but it works using the same LLMs you use everyday. 

Meaning we integrate with the software that people use today: MS Teams, Power BI, Slack, Zapier, n8n, you name it. 

Meaning we can (and will) add support for a new review platform in 2 weeks. 

Reviewflowz is also a bootstrapped company, which means our cash comes from our clients. We’re not chasing vanity metrics or trying to show unsustainable growth rates – we’ve been profitable since day one, and everything we do, we do it for our clients.

In terms of pricing, Reviewflowz is up to 10 times cheaper than Birdeye. Now again, keep in mind that birdeye comes with tons of features that we don’t support, and don’t plan on supporting. 

If you need review management that actually works, you'd be spending 10x less with reviewflowz.

If you think we might be a good fit for you, you can check out our pricing, start a 14 day free trial here, or read a head-to-head comparison between reviewflowz and birdeye here.

#2 Podium

Podium has a similar positioning to that of Birdeye, except they’re also a payment provider, which means there’s no need to integrate, the payment information is readily available in the software. 

At $399/month for Core and $599/month for Pro, Podium is pushing their "AI Employee" angle hard. 

As far as review management goes, their Pro plan – at $599 / month – comes with up to 500 review invitations per month only.

The platform does offer unlimited one-on-one messages and a very deep Google integration. Their unified inbox pulls in messages from text, web chat, and reviews. 

But that's also the problem isn’t it. You're paying for an all-in-one platform, even if you only need a portion.

The webchat and payment processing features are probably what works best with Podium, and the review management features are more of a nice-to-have to most of their customers. 

Who it's for: Brick & Mortar companies that need text-based payments, webchat and might as well make the most of reviews within a single system. 

#3 Reputation.com

Reputation.com is another famous name in the review management space. They’ve been around for a long time, and work with many agencies around the world. 

They also hide their prices behind a contact form but I’ve read on reddit and other forums that the prices start from $99/month for one location.

The software is comprehensive, with a strong emphasis on analysis. They came up with their own proprietary “Rep Score” which … why not, but then again not the most transparent way of dealing with things. 

In general, users describe it as a complex but powerful solution, with a bit of a learning curve. 

And it’s hardly surprising when you know its history: Reputation.com started as ReputationDefender, an online reputation management service agency and only made the pivot to software in 2018.

If you’re looking for low-cost high-volume software that will scale nicely, Reputation.com might be the one. 

But if you’re hoping to drive adoption in your team, and get reliable, solution-oriented support, I wouldn’t recommend it.

Who it's actually for: Agencies with dedicated teams managing reputation across hundreds of locations. They need compliance features, detailed analytics, and have a budget for enterprise software. Teams looking for straightforward review management should look elsewhere - this is like buying a commercial kitchen to make toast.

#4 ReviewTrackers

Starting at $89 / month, ReviewTrackers focuses on pure review aggregation and analysis.

They pull reviews from 120 sources into one dashboard with natural language processing to identify trends. The platform is straightforward - no fancy AI claims, just solid review monitoring and analytics.

Still, some platforms appear to be missing according to their user reviews, and most importantly, they don’t seem to be doing a whole lot about it. 

Users appreciate the centralized review tracking and alert system for negative reviews, although some users have reported issues with the alerts. 

The dashboard makes it easy to monitor trends across locations. Their competitor tracking feature helps businesses compare ratings and performance. 

Who it's actually for: Multi-location businesses that want to monitor and analyze review trends but don’t need advanced automation or review collection processes. Reviewtrackers is a good trade-off for data-driven teams who want insights without automation. But if you need actual response management or want to do something about your reviews, ReviewTrackers only solves half your problem.

#5 Uberall

Uberall call themselves a listings management platform, which isn’t really a review management platform.

Technically, Uberall is much more of a multi-location marketing platform (kind of like Partoo) than it is a review management solution. However, they did build a review management suite inside the solution.

Users call it "quite expensive" and complain about having to adapt to the platform rather than having it adapt to them. 

One of their strong differentiators is they’re a European company, so they support multi-lingual brands properly – which is surprisingly rare. In this list, reviewflowz and uberall are the only two solutions that have a multi-lingual DNA, and handle languages natively. 

Their review management supports 50+ languages with AI responses, genuinely useful for international brands.

A word of caution: many users have been reporting issues with the Google My Business connection. It could be nothing, or a temporary issue they have now fixed, but be sure to test everything thoroughly before you commit to a yearly contract with a very complicated cancellation process.  

Who it's actually for: European franchises with more than 100 locations needing GDPR compliance and multi-language support across 50+ locations. 

#6 Broadly

Yet another all-in-one solution with messaging, listings management, reviews, social media, etc.

Their pricing ranges from $249 / month to $449 and they charge a one-time $350 build-out fee, but don’t lock you into yearly contracts, which is a welcome change in the industry! 

Their negative feedback management works - catching complaints before they become public reviews. The interface gets praised for being professional and seamless. These are Broadly's actual strengths.

They’ll show reviews from Google & Facebook, and help you collect reviews over email & SMS. 

This is the kind of all-in-one stuff that gets the job done for busy founders who still do things like we did 15 years ago. And don’t get me wrong, that’s entirely fine for a lot of businesses out there.

If you operate on a different level however, with a dedicated marketing team that knows the difference between Facebook & Google, it won’t really fit the bill.

Who it's actually for: Small service businesses valuing simplicity over functionality and willing to spend more money than time on their marketing.

#7 BrightLocal

BrightLocal is SEO software. Local SEO software. I’d even say it’s really good local seo software. Has a stellar reputation among local SEOs, and reddit can’t stop talking about it.

But most of their offering isn’t about reviews at all, so I won’t go into it in too much detail here. 

The review management features are all under the “Grow” plan, which starts at $59 / month.

And as far as review management goes, it falls a little short to be honest. 

They’re using an external service to monitor reviews, so they won’t be able to offer any sort of flexibility if you need a platform that’s not supported directly, or have any location that’s not in the US. 

In general, Brightlocal is a really good solution if you’re an agency and work exclusively with US locations. Even then, the reporting & automation features will probably feel a little light if you’re considering Birdeye. 

Who it's actually for: SEO agencies needing local search tools with minimal review monitoring.

#8 SOCi

SOCi promises to “revolutionize local marketing” and to replace “1000 local marketers”.

Bold.

In general, SOCi reviewers seem to be pretty happy about the product, but it seems like almost every review mentions a different use-case and feature set. 

Some reviewers mention social media management, others mention posting to Yelp, and others mention replying to Google reviews. 

Reading their Capterra reviews, it almost sounds like they tried to re-create entirely 10 different products – one for each social media and local platform – and customers are blaming them for a complex interface and missing features. 

Realistically, nobody can, or should, build a unique interface to interact with 10 different platforms. That’s insane. 

It made me think of this video I saw on Linkedin the other day.

Who it's actually for: Franchises with 100+ locations prioritizing password centralized control and access management over functionality. 

#9 NiceJob

NiceJob is a down-to-earth, review collection solution. They started off as an AppSumo lifetime deal – around the same time reviewflowz did – and worked with agency type clients to iterate over the solution. 

They have two different plans:

• Reviews ($75 / month) which allows you to collect more features, and share them on social media
• Pro ($125 / month) which allows you to automate customer referrals, reply to AI reviews, reward customers … a little bit of everything

Today, it’s become a little bit of a patchwork of software, in between an all-in-one marketing platform for small businesses, review management software, and a local SEO solution. 

But now they also offer to build a website for you for $99 / month + $199 set up fee. So not sure what to make of that. 

In general, these are serious people that know how to make software. In actuality though, it feels like they might have spread out a little wide to be excellent on any specific market.

To be fair, I’m listing them as a birdeye alternative, and Birdeye sells itself to countless small businesses that would make a killing using a solution like NiceJob, and end up having no success locked into yearly contracts with Birdeye. So if this sounds like you, go with NiceJob, hands down! At least for a year or two.

Who it's actually for: Businesses getting zero reviews needing to start somewhere. If you get 2 reviews yearly and want 200, NiceJob will get the job done! Odds are, you’ll outgrow the platform fairly quickly at that point though. 

#10 LocalClarity

LocalClarity is old school, really cheap local SEO software. 

They have a pretty extensive free plan that works for a single location and they charge $8 (Google only) or $16 per location per month. 

In theory, LocalClarity gets the job done as far as basic review management goes. You’ll get reliable analytics, and reply capabilities at unbeatable prices. 

Their support has a great reputation, and overall they claim a very wide feature scope. 

However, I visited their website when writing this, and to be honest I was quite surprised with their homepage title “AI-Driven Local SEO for Enterprise Teams”. 

I tried a free demo account and it was riddled with bugs and a weird chat-GPT like interface.

I’m not entirely sure what happened that day, it was probably a temporary issue they were having, but quite clearly, they took a pretty radical direction for the product, and I don’t really think any of us wants another chatbot in their life. 

That’s why I added them last. While it used to be a great product, it sounds like they’re taking a wild direction.

Who it's actually for: Agencies needing white-label review tools for multiple clients. Unlimited users and low base price make it cost-effective for teams that centrally manage hundreds or thousands of locations.

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