Referral

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Our selection of the best customer success software

Without the right tools, your Customer Success (CS) team’s value goes to waste. Instead of spending precious time connecting with key account customers who are at risk of churn, they spend hours switching screens, logging into a dozen business intelligence tools, and reaching out to other teams for support. All this translates into present and […]

Top 10 Voice Of The Customer Tools And Why You Need One (Or More)

Voice Of the Customer (VOC) tools are applications that gather and analyze solicited and unsolicited customer feedback through social and media mentions, product and service reviews, customer support interactions, and feedback surveys. While it would be awesome if every business had the budget and scope to implement a full-scale Customer Experience (CX) platform, CX platforms […]

10 Best Customer Advocacy Software Providers in 2024

Advocacy marketing encourages your most engaged customers to promote your product through referrals, testimonials, survey participation, user-generated content, and community management. A well-executed advocacy marketing program will increase brand awareness, decrease customer acquisition costs, provide invaluable feedback to improve your product and boost customer lifetime value. For example, Mulesoft, the world’s leading API (Application Programming […]

How To Ask For Testimonials: Learnings From 6 Companies Getting Results

While the standard advice is to ask frequently, it may not be as simple as it seems. Yes, persistence is important. But there’s a risk of annoying your users with excessive and repetitive follow-ups. Most importantly, asking 10 times your least engaged users won’t help. A more effective approach is to learn from successful examples. […]